Pay for the accounts you evaluate

Each unique account counts once in a billing month as soon as Trailspark evaluates it. Re-evaluations during that month do not use more account capacity. Accounts with only personal email addresses (Gmail, Yahoo, Outlook) are evaluated free, and you're billed on accounts evaluated, not seats or CRM contacts.

No. The same account can be evaluated again during the month without using another evaluated-account unit.

Signals are the individual events Trailspark ingests: product usage, marketing engagement, and CRM updates. They roll up to the account they belong to. You're never billed per signal; the signal figure on each plan is ingestion capacity, there to keep any one workspace from flooding the pipeline. Outgrow it and the fix is a bigger plan, not a surprise bill.

No. Standard account reasoning is included in the evaluation.

Start from your monthly active accounts. If an account is active, it can qualify to be evaluated, so that number is your ceiling. From there, ICP eligibility rules control which accounts actually get evaluated: a team with 8,000 active accounts might scope evaluation to the 3,000 that match its rules. You don't have to guess, though. Connect your systems on the Free plan and Trailspark shows how many accounts qualify against your cap, and the Usage page tracks your evaluated-account count as the month runs.

The prices shown are introductory rates, 50% off list. List prices (Starter $500, Growth $2,250, Pro $5,000 per month) apply once the introductory period ends. Sign up before then and you keep your introductory rate for 12 months.

By default, nothing surprising: evaluation pauses for accounts beyond your cap and picks them back up when the month resets or you upgrade. If you'd rather never pause, enable overages in Settings > Billing and Trailspark keeps evaluating past the cap at $3 per extra account on Starter, $2 on Growth, and $1.50 on Pro, per month. The Usage page shows your count against the cap either way.

Every plan is the full platform: lead scoring with plain-language reasoning, buying group intelligence, evaluation across acquisition, expansion, and renewal, as many ICPs as you sell, and CRM writeback to HubSpot and Salesforce. Plans differ only by volume.

Yes. Free includes the full platform for up to 25 evaluated accounts a month, with 5,000 signals. Most teams start there and move up once they see the scoring quality.

Talk to us. Above Pro volume we price custom and include hands-on onboarding. The platform is the same one every plan gets; only the volume and the level of support change.

Hands-on onboarding is available on Pro and custom agreements. We help connect your stack, define your first ICPs, and get your first scores flowing into your CRM.

Yes. Upgrade or downgrade any time. Upgrades take effect immediately with prorated billing; downgrades take effect at the next billing cycle.