Your workspace, your channels, your rules about what deserves an interruption. Trailspark posts the moment an account is worth acting on, with the reasoning attached, to the channel that owns it.
Alerts travel one way, Trailspark to Slack. You choose which moments post, what each message carries, and which channel it lands in.
Trailspark writes to Slack
Fires when a person's score changes into a level you select, so you can post only on Hot and stay quiet on the rest.
Fires when an account's buying likelihood changes into a level you select. Downward moves count too, and the headline says which way it went.
The first evaluation under an account's profile, landing at a level you choose. It replaces the propensity alert when both would fire, so one moment posts one message.
Activity stalls at a high-potential account. The account that was going to close on its own, right up until it stopped.
The group moves up a stage, or a role you were missing finally appears. Shown for workspaces tracking buying groups.
Industry, company size, region, buying likelihood, engaged and missing roles, plan, seats, monthly revenue, last active, and the AI's reasoning. Choose the ones your team acts on and leave the rest out.
Each alert carries the attributes you pick, the AI’s reasoning included, and quicklinks back to the record in Trailspark.
Dana Whitfield changed: Warm > Hot
Dana Whitfield started off Cold
Strong product usage signals across the buying group in the last two weeks.
Dana Whitfield — VP Engineering
Flux Capacitor Labs propensity changed: Medium > High
Buying likelihood changed to High
Seat growth and repeated admin activity point to an expanding rollout.
Flux Capacitor Labs is newly eligible — High buying likelihood
Newly eligible — High buying likelihood
This account has decisive first-party buying intent: recurring sign-ins, alerting configured repeatedly, anomaly detection enabled, and broad feature adoption across two apps …
Flux Capacitor Labs is going quiet — worth a look
Activity has stalled at a high-potential account
Buying group at Flux Capacitor Labs: Forming > Complete
Buying group moved from Forming to Complete
An economic buyer joined the group, completing the roles this profile expects.
Asking from Slack, with an @mention or a slash command, is on the roadmap. Today alerts run one way, though you can already ask your workspace questions in plain English from Claude or another MCP client using Agent Access.
Route every profile's alerts to the channel that owns it, and give a profile its own rules when it needs them: alert on any propensity change for new business, but only on High for expansion. An account that matches more than one profile alerts under the one it is actively scored against.
An account name in a channel is a ticket to go dig. Trailspark posts the written reasoning behind the score alongside the account and product details you chose, so the rep can decide whether to act without opening another tab.
Get a post when the group moves up a stage or the role you were missing finally shows up, so you learn that the economic buyer just appeared while there is still time to do something about it.
One OAuth click adds Trailspark to your workspace. The Alerts tab unlocks once it is connected.
Authorize the workspace you want alerts in. Trailspark asks for two permissions: post messages, and list your public channels so you can pick one.
Turn on the alerts that matter and pick the levels each one fires at. Everything left off stays silent.
Set a default channel, then override it per alert or per profile. A live preview shows the message, and you can test it against a real account before anyone else sees it.
Our docs cover connecting the workspace, every alert and the levels it fires on, per-ICP routing and trigger overrides, the quiet period, the attribute picker, and sending a test.
Start free. Add Trailspark to Slack in one click, pick the moments worth interrupting for, and send a test to the channel before anyone else sees it.
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